Journey Summit 2017


Jornaya’s invitation-only event

We bring together 300+ attendees for a day and half of engaging sessions and networking opportunities for marketing, analytics, and compliance leaders in an intimate setting.

Summit 2017 Sessions

Leaders in Higher Education, Insurance, and Mortgage shared how they are leveraging consumer data, identity resolution, and technology to move their organizations' focus from lead acquisition to customer acquisition. 


2017 Inspiring speakers

Attendees had the opportunity to learn from and network with some of the foremost marketing technology experts, authors, innovators, and industry leaders.

2017 Session Videos

  • Welcome: Introduction to the Journey Summit - Ross Shanken, CEO and Founder, Jornaya

  • The State of Digital Media - Gayle Meyers, CMO, LUMA Partners

  • Keynote: Contagious: Why Things Catch On - Jonah Berger, Wharton School, University of Pennsylvania

  • Identity Resolution - The Foundation of People-Based Marketing

  • Finding the Right Data mix - What you can and should know about your consumers

  • Translating to Treatment - What you do with what you know

  • Continuous Engagement - Designing your Strategy for the Entire Journey

  • Technology Enablement - Bringing it all to Life

  • How to Navigate Through the New TCPA CHanges

  • Emerging Trends in Marketing - Tina Moffett, Senior Analyst, Forrester

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Network with key influencers from leading organizations