2017 Session Videos
Welcome: Introduction to the Journey Summit - Ross Shanken, CEO and Founder, Jornaya
The State of Digital Media - Gayle Meyers, CMO, LUMA Partners
Keynote: Contagious: Why Things Catch On - Jonah Berger, Wharton School, University of Pennsylvania
Identity Resolution - The Foundation of People-Based Marketing
Finding the Right Data mix - What you can and should know about your consumers
Translating to Treatment - What you do with what you know
Continuous Engagement - Designing your Strategy for the Entire Journey
Technology Enablement - Bringing it all to Life
How to Navigate Through the New TCPA CHanges
Emerging Trends in Marketing - Tina Moffett, Senior Analyst, Forrester