2017 Session Videos

  • Welcome: Introduction to the Journey Summit - Ross Shanken, CEO and Founder, Jornaya

  • The State of Digital Media - Gayle Meyers, CMO, LUMA Partners

  • Keynote: Contagious: Why Things Catch On - Jonah Berger, Wharton School, University of Pennsylvania

  • Identity Resolution - The Foundation of People-Based Marketing

  • Finding the Right Data mix - What you can and should know about your consumers

  • Translating to Treatment - What you do with what you know

  • Continuous Engagement - Designing your Strategy for the Entire Journey

  • Technology Enablement - Bringing it all to Life

  • How to Navigate Through the New TCPA CHanges

  • Emerging Trends in Marketing - Tina Moffett, Senior Analyst, Forrester