Jornaya’s invitation-only event
We bring together 300+ attendees for a day and half of engaging sessions and networking opportunities for marketing, analytics, and compliance leaders in an intimate setting.
Summit 2017 Sessions
Leaders in Higher Education, Insurance, and Mortgage shared how they are leveraging consumer data, identity resolution, and technology to move their organizations' focus from lead acquisition to customer acquisition.
2017 Inspiring speakers
Attendees had the opportunity to learn from and network with some of the foremost marketing technology experts, authors, innovators, and industry leaders.
2017 Session Videos
Welcome: Introduction to the Journey Summit - Ross Shanken, CEO and Founder, Jornaya
The State of Digital Media - Gayle Meyers, CMO, LUMA Partners
Keynote: Contagious: Why Things Catch On - Jonah Berger, Wharton School, University of Pennsylvania
Identity Resolution - The Foundation of People-Based Marketing
Finding the Right Data mix - What you can and should know about your consumers
Translating to Treatment - What you do with what you know
Continuous Engagement - Designing your Strategy for the Entire Journey
Technology Enablement - Bringing it all to Life
How to Navigate Through the New TCPA CHanges
Emerging Trends in Marketing - Tina Moffett, Senior Analyst, Forrester